Brandwagon : The Marketing Club

Brandwagon is a forum of students who are interested in marketing. At Brandwagon, various activities are hosted which help in enriching and expanding upon the classroom experiences and challenges the students to move beyond jargons and the clichéd theory and explore the real world of marketing. Among the most active club on the IIFT campus, Brandwagon has a tradition of contributing significantly towards its members.

A little insight into what Brandwagon does:-

·         Presentations and discussions on pertinent issues offer insights on various aspects of the marketing function.

·         Organizing activities like quizzes and marketing related competitions to enhance and update knowledge about ever changing field of marketing.

·         Sharing of new ideas or latest developments in the marketing sector help to broaden perspectives.

·         Opportunities to interact with professionals allow the students to understand, explore and link the theoretical with the practical.